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Global Code Setup Overview

The DATA Reshape tracking script enables server-side tracking across all pages by collecting event data, managing user sessions, and streaming information to your analytics and marketing platforms.

What is the Global Code?​

The global tracking code is a lightweight JavaScript script that:

  • Collects Event Data - Captures user interactions and behaviors
  • Manages User Sessions - Tracks visitors across multiple events
  • Forwards Data - Sends information to your analytics and marketing platforms
  • Ensures Privacy - Operates under your domain for first-party data collection
  • Bypasses Limitations - Avoids ad blockers and browser restrictions

Prerequisites​

Required Before Implementation

Only implement after receiving confirmation that your custom domain and SSL certificate are active.

Required Information:

  • Custom tracking subdomain (e.g., dre2.yourdomain.com)
  • Script ID provided by DATA Reshape team
  • Website access to modify HTML/code

Quick Implementation​

The basic implementation involves adding this code to your website's <head> section:

<script>
(function(R,e,s,h,a,p,E){
  var b=R.Reshape=R.Reshape||{};
  b.setCookie=function(n,v,t,d){try{e.cookie=n+'='+v+';max-age='+t+';domain='+d+';path=/;SameSite=None;Secure';}catch(e){}};
  b.id=a;b.cdn=h;
  E=e.getElementsByTagName(s)[0];p=e.createElement(s);p.async=true;p.src="https://"+h+"/main.js?id="+a;E.parentNode.insertBefore(p,E);
})(window,document,"script","YOUR_SUBDOMAIN","YOUR_SCRIPT_ID");
</script>
Important Replacements

Replace YOUR_SUBDOMAIN with your actual subdomain and YOUR_SCRIPT_ID with the ID provided by DATA Reshape team.

Platform-Specific Implementation​

Choose the implementation guide that matches your platform:

General Websites​

For custom websites, HTML sites, or any platform not listed below.

→ General Implementation Guide

WordPress​

Complete WordPress implementation with multiple methods and WooCommerce support.

→ WordPress Implementation Guide

Shopify​

Full Shopify integration using Theme, Customer Events and Custom Pixels.

→ Shopify Implementation Guide

What Happens After Implementation?​

Once the global code is successfully implemented:

Immediate Benefits​

  • Page View Tracking - Automatic visitor and session tracking
  • User Identification - Unique visitor identification across sessions
  • Basic Analytics - Foundation for all other tracking events

Next Steps​

  1. Verify Implementation - Confirm script loads without errors
  2. Add Event Tracking - Implement business-specific events
  3. Include Customer Data - Add user identification and properties
  4. Configure Destinations - Connect to your analytics platforms

Event Implementation Paths​

Choose your next step based on your business type:

E-commerce Tracking​

For online stores and product-based businesses:

  • Product view events
  • Shopping cart tracking
  • Purchase completion
  • Revenue attribution
→ E-commerce Event Implementation

Lead Generation Tracking​

For service businesses and B2B companies:

  • Form submission tracking
  • Lead qualification events
  • Contact information capture
  • Conversion funnel analysis
→ Lead Generation Event Implementation

Custom Event Tracking​

For unique business requirements:

  • Custom event definitions
  • Advanced user properties
  • Business-specific metrics
  • Technical implementation

→ Custom Event Implementation

Technical Support​

  • Implementation Questions - Contact DATA Reshape team for setup assistance
  • Event Planning - Get guidance on which events to implement
  • Custom Requirements - Discuss advanced features and custom solutions